Pricing expertise
PRICING STRATEGIES • DYNAMIC PRICING • PRICING MODELS • PSYCHOLOGICAL PRICING • YIELD PRICING
Yield Tactics is an independent consulting boutique firm specialized in pricing, helping businesses across many industries to adopt top-class pricing strategies to maximize their revenue.
- Case study: Pricing strategy for spare parts
- Case study: Pricing models for your loyalty program
Willing to seize this business opportunity? Facing a challenge?
Discuss your needs with a Yield Tactics Principal Consultant on a video call.
Book your date/timePricing expertise
Yield Tactics’ Senior Consultants can quickly address most of your pricing challenges and business opportunities. All of our consultants have at least 15 years’ of experience working at the headquarters of large and small multinational companies in the pricing, sales, IT, and project management areas. Before working with us, most of our consultants held lead pricing positions in at least three different companies, countries, and continents.
Yield Tactics works with its own proprietary frameworks, techniques, and tools to conduct audits, health checks and offer a large range of services such as consultancy, advisory, training, coaching, and mentoring.
« Yield Tactics transforms your organization and people by improving processes, best pricing management practices, data and digital technology to gain sustainable, competitive advantages. »
Industries we serve
Our tariff expertise comes primarily from the airline sector, which has evolved over decades to be the most sophisticated and best-in-class pricing model in the world. Nowadays, Yield Tactics proposes services to a wide range of clients.
Airlines
Airlines are Yield Tactics’ core business. We are in a position to serve legacy, low-cost, charters, short-haul, long-haul, regional and sixth freedom hub carriers.
> Visit our dedicated website for airlines
Banking and Insurance
With the advent of online banks and insurers, it has never been easier to compare and buy new financial and insurance services. While traditional players face competition from online banks and financial startups with expensive acquisition methods and aggressive prices, the profitability of these entities raises questions. What if optimizing price grids based on customer segmentation and usage would attract more customers, while maximizing their average spending? Yield Tactics offers its services to financial institutions that want to change their pricing structures by establishing competitive price comparison processes, refining customer segmentation, and performing revenue simulations to determine the impact of new pricing structures.
> Discuss your needs with a Senior Consultant
Consumer packaged goods
We help businesses in any industry to improve their assessment of the optimal price for their products. Among many factors, we examine product value, competition, price elasticity and customer willingness to pay. We assess the pertinence and effectiveness of your promotional activities, propose fare increases, and design efficient price structures. We can calculate the right pricing points for your new products applying psychological pricing theories validated by science and research. By choosing Yield Tactics’ pricing experience, you will have the confidence to maximise your revenue and profitability.
> Discuss your needs with a Senior Consultant
E-commerce
Yield Tactics assists e-commerce companies to benchmark their prices online and setup advanced dynamic pricing systems.
> Discuss your needs with a Senior Consultant
Education
Yield Tactics consulting services can be tailored to your specific education needs: how to price your classroom and online educative programs in order to maximize your earnings, respective to your targeted students, desired quality of education, and campus capacity.
> Discuss your needs with a Senior Consultant
Energy, oil & gas
Whether they distribute energy produced from green or carbon power sources, energy distribution companies are pressured by an increasing number of factors, and must take advantage of deregulation and tax exemption opportunities. Consumers can easily compare energy prices, no matter what their individual energy usage. This is where pricing strategies are critical to ensure each customer has access to a competitive basic tariff, with appealing upgrade and buddles offers.
> Discuss your needs with a Senior Consultant
Freight and logistics
Yield Tactics’ Senior Consultants are revenue management experts who can easily address freight and logistics business challenges, applying the most advanced yield management techniques to maximize load factor and revenue of your warehouses, logistics platforms and vehicle fleets.
> Discuss your needs with a Senior Consultant
Industrial goods
Pricing is probably the most promising discipline to leverage industrial goods revenues, especially when economies are facing shortage. Dynamic pricing techniques and price-elasticity analysis represent incredible potential for better profitability. Yield Tactics’ Senior Consultants work alongside your teams and technological partners to analyze your data and show you the best way to implement pricing and distribution strategies to increase your income.
> Discuss your needs with a Senior Consultant
IT companies
Yield Tactics’ Senior Consultants assist IT companies and startups to be highly profitable by adopting the most optimized pricing structures, taking into account specific cost structure of the industry such as development, client acquisition, client lifetime value and marginal cost per additional user.
> Discuss your needs with a Senior Consultant
Media and advertising
Yield Tactics’ experience in revenue management applies to media and advertising. Whether your advertising space is physical or virtual, available advertising space can be highly season-dependent, which requires varied yield and pricing tactics to maximize ad revenue. Our Senior Consultants assist you in taking more opportunities, maximizing revenue on peak dates/times, and increasing reservations duro,g low-demand periods using proven price and distribution strategies.
> Discuss your needs with a Senior Consultant
Public sector
The public sector offers number of services to citizens - and some of them come with a price. Yield Tactics helps you implement the right pricing strategies that best fit your political, stakeholder and economic constraints.
> Discuss your needs with a Senior Consultant
Telecommunications
Yield Tactics is well positioned to serve telecommunications companies such as internet providers and mobile networks, which are facing deregulation in a highly-competitive environment.
> Discuss your needs with a Senior Consultant
Real estate
Real estate companies face a pricing dilemma: while it is essential from a cash-flow perspective to have a large proportion of properties sold before construction, selling them too quickly may underscore that the selling price and overall return on investment were not maximised. Yield Tactics suggests applying revenue management techniques from the airline industry to build a sales process that allows selling of the same unit type and size at different prices, allowing you to gradually increase the selling price per square meter up to the end of construction, while reaching 100% sales of your units.
> Discuss your needs with a Senior Consultant
Retail
Which pricing model should you use? Should you apply the Manufacturer Suggested Retail Price (MSRP), or use the keystone, bundle, discount, penetration, loss-leader, or many other pricing strategies? Yield Tactics senior consultants will help you design models and processes to ensure your teams can apply the most optimized tariffs at any time, maximising your pricing and revenue in the long run.
> Discuss your needs with a Senior Consultant
Transportation
Yield Tactics offers pricing consulting to all transportation businesses: airlines, trains, public networks, bulk and containers goods, trucks, barges, ferries, toll gates (highways bridges, tunnels), taxis, mail, delivery networks, and others.
> Discuss your needs with a Senior Consultant
Travel & Tourism
Yield Tactics erves companies across the travel and tourism industries, including hotels, airlines, rail companies, cruise lines, ferries, bus networks, car and vehicle rental services, meetings & events (MICE) operators, travel startups, and many others.
> Discover our dedicated website for travel & tourism
Pricing Expert Services
CONSULTING — ADVISORY — TRAINING — COACHING
Yield Tactics’ services can be combined to create an integrated value proposal tailored to your business requirements. You engage with only one partner to implement your projects and solve your challenges. Our solutions are simple and pragmatic in order to guarantee fast ROI.
Consulting
Yield Tactics’ Senior Consultants are experts in pricing and revenue management. With 15 years’ average experience working for multinational companies of various sizes on 4 continents, our consultants have experienced most of the pricing challenges you are facing today. They propose solutions that fit your organization’s structure and budget. You can confidently engage with them to reengineer your business process and embark on your digitalization and transformation projects.
Yield Tactics works with its proprietary frameworks and provides templates, reporting, and automation solutions. When required, we can create analytics tools based on Excel spreadsheets. For larger organizations, we have a more robust IT approach, helping our clients to select a technological partner and assist transition with a project management approach.
Yield Tactics has a flexible fees structure (per man day/hour or project-based). We are able to work on your site or remotely. Discuss with us the possibility to contract a remote preparation package plan ahead of the principal on-site consultancy service: this is a very cost-effective approach that maximizes the ROI of our engagement.
Advisory
Our advisory service is designed for chief executives who need to make challenging business decisions. Yield Tactics’ Senior Consultants share knowledge and expertise, and review assumptions of internal business cases to provide precious business insights so that you can take the right decision.
Advisory can be contracted on an ad hoc basis, as a long-term partnership plan or as part of a specific project.
Training
Our most popular training services are yield management courses. We also deliver customized training solutions and materials to train your staff with the best industry practices, and reinforce your business policies and strategic goals.
When combined with our consulting services, our tailored training programs ensure our business recommendations will be effectively followed by your operational teams. Our Senior Consultants are available to implement our recommendations, or the recommendations of another consulting firm. Building up a training program to engage and empower your teams is highly recommended if you intend to seize the full value of our consulting recommendations. Our training modules are offered as independent products or within a service package.
Yield Tactics’ Senior Consultants can also create courses for trainind centers, engineering institutes, universities and business schools.
Coaching & mentoring
Beyond training, coaching and mentoring are effective solutions to empower your staff and make them more productive and pertinent in their role. In many situations, coaching is a more powerful tool than training or consulting. Coaching and mentoring are very cost-effective. They should definitively be considered if you are aiming to increase your team performance. Conducted online through video calls over a long period of time, coaching addresses specific technical skills gaps, but also the mindset and soft skills dimensions. If your teams are currently running into difficulty, meeting all the expectations of their position in a highly demanding work environment, discuss your needs with a Yield Tactics’ Senior consultant to define what the most appropriate formula for your team is.
Willing to seize this business opportunity? Facing a challenge?
Discuss your needs with a Yield Tactics Principal Consultant on a video call.
Book your date/time